City Profile
San Fernando, Tamaulipas
Mexico · Comprehensive city data and intelligence
San Fernando is a significant municipality and city located in the northern part of the Mexican state of Tamaulipas. Historically rooted in agriculture, livestock, and regional trade, the city serves as a vital crossroad connecting central Tamaulipas with border regions. Characterized by its semi-arid landscape and proximity to the Laguna Madre, it features a distinct regional culture deeply tied to northern Mexican traditions. While primarily a rural and commercial hub rather than a major tourist destination, it remains a key locality within the state's geographic framework.
Tamaulipas, a northeastern Mexican state bordering Texas and the Gulf of Mexico, is characterized by diverse landscapes ranging from coastal plains to mountainous regions. Its economy is robust and diversified, with major industries including oil and gas, manufacturing (especially automotive and electronics maquiladoras), and agriculture, which benefits from extensive irrigated cropland. The climate varies from hot, humid subtropical in the south to arid and semi-arid in the central and northern areas, with an average annual temperature around 23.5 °C (74.3 °F). Living costs can vary, with an estimated average monthly cost for a single person around $1,580 including rent, and a lifestyle that blends cultural traditions with outdoor activities like exploring beaches and natural reserves.
How this 70/100 was calculated five components, with every reading behind them
| Component | Readings used | Points | Weight | Contributes |
|---|---|---|---|---|
| Safety | Safety score: 52 / 100 | 52.0 | 30% | 15.6 |
| Affordability | Cost of living index (100 = national baseline): 45.0 | 100.0 | 25% | 25.0 |
| Economy & jobs | Median household income: $9,500 Income needed to live here: $6,000 Unemployment rate: 3.2% | 91.5 | 20% | 18.3 |
| Growth | Population growth rate: 0.5% Job growth rate: 1.2% | 40.8 | 15% | 6.1 |
| Business climate assessment | Business climate assessment: 50 / 100 | 50.0 | 10% | 5.0 |
| Overall score | 70.0 | |||
Provenance.
These figures were produced by the research pass recorded as
Tier 1 (fast) (q=52, partial — below threshold), last refreshed
17 October 2026.
They are researched estimates drawn from public sources, not a licensed data feed.
Each component is scored against fixed published endpoints, so this number is comparable with any other city and does not move as the dataset grows. Scoring framework 2026.10 — full methodology, weights and accepted ranges.
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Cost of Living
The cost of living in San Fernando is generally lower than the national average for Mexico, reflecting regional economic conditions in Tamaulipas. Everyday expenses such as local produce, basic services, and public transportation remain affordable for residents compared to larger industrial or metropolitan centers. Housing costs, including rentals and property acquisition, are relatively modest due to the municipality's smaller urban footprint. Imported goods and specialized services, however, can introduce slight cost variations depending on supply chains from larger cities like Reynosa or Ciudad Victoria.
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San Fernando's economy is predominantly driven by agriculture, cattle ranching, and commercial trade serving the surrounding rural communities. Local commerce, small businesses, and public sector employment provide the primary sources of livelihood for the urban population. Agro-industrial activities and logistical services tied to regional transport routes also play a supportive role in employment. Opportunities in advanced corporate sectors or remote-work technology hubs are limited, though digital connectivity continues to expand gradually.
The average salary in San Fernando is $7,200 per year. You would need approximately $6,000 to live comfortably.
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Transportation in San Fernando relies heavily on private automobiles, local taxis, and regional bus services connecting to major Tamaulipas cities. Walkability is moderate within the central core where basic commercial services are concentrated, but outlying neighborhoods often require vehicular transport. The municipality is traversed by key federal highways, making road transport the primary lifeline for both passenger travel and freight movement. Public transit options within the urban area are primarily limited to local combis and taxis.
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