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Kailua, Hawaii

USA · Comprehensive city data and intelligence

54
Overall Score

Kailua is a picturesque residential community nestled on the windward coast of Oahu, Hawaii, renowned for its pristine white-sand beaches, striking turquoise waters, and dramatic Pali mountain backdrop. Historically an agricultural and fishing hub for Native Hawaiians, the town has evolved into a highly desirable, upscale residential suburb prized for its relaxed beach-town ambiance and strong community spirit. People move to Kailua to experience a harmonious blend of natural coastal beauty, outdoor recreation, and a tight-knit neighborhood culture that feels worlds away from the urban hustle of Honolulu.

About Hawaii

Hawaii is characterized by its unique island geography, diverse cultural heritage, and a pervasive "Aloha Spirit" emphasizing love, compassion, and community. The economy is heavily reliant on tourism, which is the largest industry, contributing significantly to the state's gross product. Other major industries include military defense, diversified agriculture, and emerging sectors like healthcare, technology, and renewable energy. Living in Hawaii is notably expensive, with a cost of living index nearly double the national average, primarily driven by high housing, utility, and grocery costs due to its isolated location and dependence on imports. The climate is tropical with year-round warm temperatures, consistent trade winds, and distinct wet and dry seasons, though local variations can range from humid tropical to alpine. The lifestyle is generally laid-back and deeply connected to outdoor activities and nature, with residents enjoying a high life expectancy.

39,640
Population
$78K
Avg Salary
175
Cost Index
54.5
Quality Score
How this 55/100 was calculated five components, with every reading behind them
Component Readings used Points Weight Contributes
Safety Safety score: 78 / 100 78.0 30% 23.4
Affordability Cost of living index (100 = national baseline): 175.0 0.0 25% 0.0
Economy & jobs Median household income: $148,582 Income needed to live here: $95,000 Unemployment rate: 2.7% 93.4 20% 18.7
Growth Population growth rate: 0.22% Job growth rate: 1.2% 37.3 15% 5.6
Business climate assessment Business climate assessment: 68 / 100 68.0 10% 6.8
Overall score 54.5

Provenance. These figures were produced by the research pass recorded as Gemini (Tier 2 (reasoned), q=70), last refreshed 11 October 2026. They are researched estimates drawn from public sources, not a licensed data feed.

Each component is scored against fixed published endpoints, so this number is comparable with any other city and does not move as the dataset grows. Scoring framework 2026.10 — full methodology, weights and accepted ranges.

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Quality Scores

Business
68
Livability
88
Affordability
45
Growth
65

Cost of Living

The cost of living in Kailua is exceptionally high, significantly outpacing both the national average and mainland standards due to its island location and limited geographic footprint. Everyday essentials, groceries, energy utilities, and transportation costs are heavily inflated because nearly all goods must be shipped across the ocean to Hawaii. Housing expenses represent the primary driver of this high cost, with real estate and rental prices ranking among the most expensive in the entire state.

Average Rent
$3,790/mo
Groceries
$600/mo
Transport
$150/mo
Utilities
$220/mo
Healthcare
$300/mo
Gym membership (monthly)
$75.00
Cinema ticket
$16.00
Restaurant meal (mid-range)
$30.00
Monthly groceries
$600.00
Doctor visit (without insurance)
$175.00

Salary Insights

Kailua's local economy is primarily driven by tourism, retail trade, healthcare services, and small businesses catering to both residents and visitors. While a large portion of the resident workforce commutes over the Pali Highway to Urban Honolulu for corporate, government, and military employment, the town features a thriving boutique commercial center. The remote work scene has also grown steadily, attracting professionals who appreciate the island lifestyle while maintaining mainland or remote corporate roles.

The average salary in Kailua is $78,000 per year. You would need approximately $95,000 to live comfortably.

Top Industries

Retail Trade +1.00% Healthcare & Social Assistance +2.20% Tourism & Hospitality +1.50% Public Administration / Military +0.80% Professional & Scientific Services +2.50%

Climate

🌡️
76°F
Avg Temp
☀️
82°F
Summer High
❄️
69°F
Winter Low
🌧️
48.30"
Annual Rain
💧
68.00%
Humidity
🌤️
94
Sunny Days

Transport

Getting around Kailua heavily relies on personal automobiles, though the town core is relatively pedestrian-friendly for local errands. Public transit via TheBus connects Kailua to Honolulu and other parts of Oahu, but schedules and commute times can be challenging for daily commuters. Traffic congestion is a notable factor during peak morning and evening rush hours, particularly along the main commuter routes heading through the mountain tunnels toward Honolulu.

29 min
Avg Commute
42.00/10
Transit Score
58.00/10
Walkability
High
Car Dependency

Pros & Cons

Advantages
Median household income stands at a robust $148,582 per year, reflecting a prosperous local economy.
Proximity to world-renowned white-sand beaches like Kailua Beach and Lanikai Beach for daily outdoor recreation.
Maintains a low property crime rate and exceptional community safety compared to larger urban centers.
Vibrant local small-business culture featuring organic farmers' markets, boutique shops, and local dining.
Strong sense of community engagement centered around environmental stewardship and coastal preservation.
Drawbacks
Median home values exceed $1.3M, making homeownership severely cost-prohibitive.
Average monthly rent prices remain extraordinarily high, averaging around $5,695 for available market listings.
High cost of living driven by steep transportation and shipping expenses for everyday consumer goods.
Daily commuter bottlenecks along key mountain pass routes heading into Urban Honolulu.
Limited geographic expansion space restricts new housing development and inventory growth.

Questions about Kailua

What people ask about living in and moving to Kailua, Hawaii.

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Frequently Asked Questions

Urblytica benchmarks its Cost of Living Index against a United States national average baseline of 100. A score of 115 means a city is approximately 15% more expensive than the national average, while a score of 85 indicates it is 15% more affordable. This composite calculation is weighted across six primary expenditure categories: housing, utilities, grocery items, transportation, healthcare, and miscellaneous goods.

Urblytica aggregates housing data from multiple authoritative sources, including Multiple Listing Service (MLS) feeds, municipal property tax registries, the U.S. Census Bureau’s American Community Survey (ACS), and verified historical deed transactions. This multi-tier aggregation ensures precision in tracking median home values and rental rates.

A municipality must meet minimum data-density thresholds—including consistent reporting population samples from the U.S. Census and active residential or commercial real estate transaction feeds—to ensure statistical significance before a complete scoring profile is published.

When primary agencies (such as the Bureau of Labor Statistics or U.S. Census Bureau) issue historical data revisions or benchmark corrections, Urblytica's data pipeline automatically re-indexes affected historical archives to maintain longitudinal trend accuracy.

U.S. affordability calculations incorporate federal income tax brackets, state-specific income tax rates, and local municipal tax variations to evaluate the true net tax drag on median household earnings across different states and cities.

Local county and municipal property tax millage rates are factored directly into the housing component of the cost-of-living index to reflect recurring annual tax burdens for homeowners.

The platform aggregates state sales taxes alongside county and city surtaxes to measure consumer basket purchasing power parity accurately across different retail jurisdictions.

Utility calculations apply regional seasonal consumption weightings, incorporating high summer air conditioning loads in southern states and heavy winter heating demands in northern states.

The index tracks average out-of-pocket healthcare expenses, routine outpatient visit costs, and regional health insurance premium benchmarks published by federal health agencies.

Educational metrics aggregate state standardized testing benchmarks, student-to-teacher ratios, high school graduation rates, and per-pupil expenditure data published by state departments of education.
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