City Profile

Rexburg, Idaho

USA · Comprehensive city data and intelligence

Overall Score

Rexburg, Idaho, often called "America's Family Community," is a city nestled in the Upper Snake River Valley of Eastern Idaho. It is known for its strong community ties, family-friendly atmosphere, and proximity to natural wonders like Yellowstone and Grand Teton National Parks. The presence of Brigham Young University-Idaho significantly shapes the city's character, contributing a youthful energy and a structured, community-focused vibe. Rexburg offers a blend of small-town charm with access to outdoor recreation, making it an attractive place for families and students alike.

About Idaho

Idaho, known as the "Gem State," is characterized by its vast natural beauty, including mountains, forests, and rivers, fostering a community-oriented and slower-paced lifestyle. The economy is diverse, with major industries including agriculture (especially potatoes), food processing, lumber and wood products, manufacturing, technology, mining, and a growing tourism sector. The cost of living in Idaho is generally below the national average, though housing costs in popular areas are rising. The climate varies across the state, with cold winters and warm, dry summers, and significant regional differences in precipitation and temperature due to elevation.

47,466

Population

$40K

Avg Salary

116

Cost Index

54.5

Quality Score

How this 55/100 was calculated five components, with every reading behind them

Component	Readings used	Points	Weight	Contributes
Safety	Safety score: 75 / 100	75.0	30%	22.5
Affordability	Cost of living index (100 = national baseline): 116.0	23.8	25%	5.9
Economy & jobs	Median household income: $50,617 Income needed to live here: $55,000 Unemployment rate: 3.8%	46.3	20%	9.3
Growth	Population growth rate: 0.32% Job growth rate: 3.99%	66.4	15%	10.0
Business climate assessment	Business climate assessment: 68 / 100	68.0	10%	6.8
Overall score				54.5

Provenance. These figures were produced by the research pass recorded as Gemini (Tier 2 (reasoned), q=80), last refreshed 31 August 2026. They are researched estimates drawn from public sources, not a licensed data feed.

Each component is scored against fixed published endpoints, so this number is comparable with any other city and does not move as the dataset grows. Scoring framework 2026.10 — full methodology, weights and accepted ranges.

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Performance

Quality Scores

Business

Livability

Affordability

Growth

Expenses

Cost of Living

Rexburg's cost of living is generally considered affordable, though it is slightly higher than the national average, with an index of 116 as of May 2026. Housing costs are a significant factor, with the median home value around $333,400 and median rent for a one-bedroom apartment at approximately $999 per month as of May 2026. While housing is higher than the national average, other daily expenses like groceries, utilities, and healthcare are reported to be more reasonable compared to other Idaho cities. Overall, Rexburg offers a balanced cost of living, particularly for those seeking a family-friendly environment with access to nature.

Average Rent

$1,044/mo

Groceries

$262/mo

Transport

$150/mo

Utilities

$180/mo

Healthcare

$250/mo

Gym membership (monthly)

$40.00

Cinema ticket

$10.00

Restaurant meal (mid-range)

$15.00

Monthly groceries

$262.00

Doctor visit (without insurance)

$150.00

Income

Salary Insights

The job market in Rexburg is primarily driven by its educational sector, with Brigham Young University-Idaho being a major employer. Other significant industries include Retail Trade and Health Care & Social Assistance. The city has seen employment growth, with a rate of 3.99% from 2023 to 2024. The unemployment rate is notably low, reported at 2.8% in June 2024 and 3.80% as of July 2026, indicating a job seeker's market. The average salary in Rexburg is around $39,531 annually as of August 2026, which is lower than the national average but aligns with the city's overall affordability.

The average salary in Rexburg is $39,531 per year. You would need approximately $55,000 to live comfortably.

Employment

Top Industries

Retail Trade +3.99% Accommodation & Food Services +3.99% Government Health Care & Social Assistance Educational Services +3.99%

Weather

Climate

🌡️

Avg Temp

☀️

Summer High

❄️

Winter Low

🌧️

Annual Rain

💧

66.00%

Humidity

🌤️

Sunny Days

Mobility

Transport

Transportation in Rexburg is predominantly car-dependent, with an average car ownership of 2 cars per household. The average commute time is relatively short, around 17.8 minutes, which is significantly less than the national average. Public transit options are limited, but the city's compact nature makes walking and biking feasible for many residents, especially students living near campus. The walkability score is 42, indicating that some errands can be accomplished on foot, but a car is generally necessary for most activities.

18 min

Avg Commute

30.00/10

Transit Score

42.00/10

Walkability

High

Car Dependency

At a Glance

Pros & Cons

Advantages

Low crime rates contribute to a high safety score and a family-friendly environment.

Affordable cost of living, particularly for housing and daily expenses, compared to national averages.

Strong sense of community and family-oriented atmosphere, enhanced by the presence of BYU-Idaho.

Abundant outdoor recreational opportunities, with proximity to national parks like Yellowstone and Grand Teton.

Short average commute times, making daily travel more efficient.

Drawbacks

Limited nightlife and entertainment options, characteristic of a smaller, quieter town.

Harsh winters with significant snowfall and cold temperatures impact daily activities.

Housing market can be competitive, with desirable properties selling quickly.

Car dependency is high due to limited public transit options.

The median age is very low (21), indicating a strong student population which may influence the city's overall social dynamic.

Head to Head

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Community Q&A

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What people ask about living in and moving to Rexburg, Idaho.

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FAQ

Frequently Asked Questions

Urblytica benchmarks its Cost of Living Index against a United States national average baseline of 100. A score of 115 means a city is approximately 15% more expensive than the national average, while a score of 85 indicates it is 15% more affordable. This composite calculation is weighted across six primary expenditure categories: housing, utilities, grocery items, transportation, healthcare, and miscellaneous goods.

Urblytica aggregates housing data from multiple authoritative sources, including Multiple Listing Service (MLS) feeds, municipal property tax registries, the U.S. Census Bureau’s American Community Survey (ACS), and verified historical deed transactions. This multi-tier aggregation ensures precision in tracking median home values and rental rates.

A municipality must meet minimum data-density thresholds—including consistent reporting population samples from the U.S. Census and active residential or commercial real estate transaction feeds—to ensure statistical significance before a complete scoring profile is published.

When primary agencies (such as the Bureau of Labor Statistics or U.S. Census Bureau) issue historical data revisions or benchmark corrections, Urblytica's data pipeline automatically re-indexes affected historical archives to maintain longitudinal trend accuracy.

U.S. affordability calculations incorporate federal income tax brackets, state-specific income tax rates, and local municipal tax variations to evaluate the true net tax drag on median household earnings across different states and cities.

Local county and municipal property tax millage rates are factored directly into the housing component of the cost-of-living index to reflect recurring annual tax burdens for homeowners.

The platform aggregates state sales taxes alongside county and city surtaxes to measure consumer basket purchasing power parity accurately across different retail jurisdictions.

Utility calculations apply regional seasonal consumption weightings, incorporating high summer air conditioning loads in southern states and heavy winter heating demands in northern states.

The index tracks average out-of-pocket healthcare expenses, routine outpatient visit costs, and regional health insurance premium benchmarks published by federal health agencies.

Educational metrics aggregate state standardized testing benchmarks, student-to-teacher ratios, high school graduation rates, and per-pupil expenditure data published by state departments of education.

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