City Profile
Rexburg, Idaho
USA · Comprehensive city data and intelligence
Rexburg, Idaho, often called "America's Family Community," is a city nestled in the Upper Snake River Valley of Eastern Idaho. It is known for its strong community ties, family-friendly atmosphere, and proximity to natural wonders like Yellowstone and Grand Teton National Parks. The presence of Brigham Young University-Idaho significantly shapes the city's character, contributing a youthful energy and a structured, community-focused vibe. Rexburg offers a blend of small-town charm with access to outdoor recreation, making it an attractive place for families and students alike.
Idaho, known as the "Gem State," is characterized by its vast natural beauty, including mountains, forests, and rivers, fostering a community-oriented and slower-paced lifestyle. The economy is diverse, with major industries including agriculture (especially potatoes), food processing, lumber and wood products, manufacturing, technology, mining, and a growing tourism sector. The cost of living in Idaho is generally below the national average, though housing costs in popular areas are rising. The climate varies across the state, with cold winters and warm, dry summers, and significant regional differences in precipitation and temperature due to elevation.
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Cost of Living
Rexburg's cost of living is generally considered affordable, though it is slightly higher than the national average, with an index of 116 as of May 2026. Housing costs are a significant factor, with the median home value around $333,400 and median rent for a one-bedroom apartment at approximately $999 per month as of May 2026. While housing is higher than the national average, other daily expenses like groceries, utilities, and healthcare are reported to be more reasonable compared to other Idaho cities. Overall, Rexburg offers a balanced cost of living, particularly for those seeking a family-friendly environment with access to nature.
Income
Salary Insights
The job market in Rexburg is primarily driven by its educational sector, with Brigham Young University-Idaho being a major employer. Other significant industries include Retail Trade and Health Care & Social Assistance. The city has seen employment growth, with a rate of 3.99% from 2023 to 2024. The unemployment rate is notably low, reported at 2.8% in June 2024 and 3.80% as of July 2026, indicating a job seeker's market. The average salary in Rexburg is around $39,531 annually as of August 2026, which is lower than the national average but aligns with the city's overall affordability.
The average salary in Rexburg is $39,531 per year. You would need approximately $55,000 to live comfortably.
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Climate
Mobility
Transport
Transportation in Rexburg is predominantly car-dependent, with an average car ownership of 2 cars per household. The average commute time is relatively short, around 17.8 minutes, which is significantly less than the national average. Public transit options are limited, but the city's compact nature makes walking and biking feasible for many residents, especially students living near campus. The walkability score is 42, indicating that some errands can be accomplished on foot, but a car is generally necessary for most activities.
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